"T-Mobile And The Secret Circle Insider Opt-In Campaign" 10/13/11


Sponsors: CBS Interactive Inc., 235 Second Street, San Francisco, California 94105 and T-Mobile Inc.


Each text message sent to or received by a service subscriber of any participating wireless carrier will incur a standard messaging charge, in accordance with that carrier's Terms and Conditions applicable to such customer's particular voice/data rate plan for each successful vote. Contact your wireless carrier for text messaging plan details.


1. Acceptance of Terms and Conditions. By opting-in via text message, you hereby accept and agree to the terms of this opt-in program. This program is subject to CBS Mobile User Agreement available at www.cbsinteractive.com/info/eula, incorporated herein.


2. Opt-In Periods: The Secret Circle Insider Opt-In Campaign (the "Campaign") begins on Thursday, October 13, 2011 and runs until Saturday, March 31, 2012. Viewers who are T-Mobile Customers will be asked to opt-in during a specific period of time (the "Opt-In Period"). For Opt-In Period dates and times see chart below. The Campaign is a program for viewers to interact with The CW television program "The Secret Circle" (the "Show"). Sponsor may at its discretion shift any Opt-In Period and post notice of shift online at the www.cwtv.com web site. The Show's broadcasts are subject to preemption and schedule changes. Please check local television listings for the Show's broadcast dates/times in your area.


3. Opt-In Campaign Description: During the Opt-In Period, viewers of the Show will be asked to interact with the Show by staying connected and opting-in to receive exclusive wallpapers, sneak peek photos, and insider texts of their favorite characters on their wireless devices. The announcer will invite viewers to opt-in by sending in a text message on their text messaging capable mobile phone.


4. How to Participate:


Opt-In Via Cell Phone Text Messaging: If you are a T-Mobile wireless service subscriber and have a text messaging capable device, you may opt-in during the Opt-In Period by sending a text message to the short code "21676" with "YES." You will receive a "thank you" text message that provides additional information about the Campaign. You will be charged standard text and data rates for each text message sent or received from your handset according to the Terms and Conditions of your Service Agreement with your wireless carrier. Fees will appear on your mobile bill and will be charged according to your wireless terms & conditions & plan rates or be deducted from your pre-paid account. Each wireless carrier's rate plan may vary, and users who opt-in should contact their wireless carrier for information on messaging rate plans and charges relating to your participation in the Campaign. For help send HELP to 21676, go to www.cwtv.com/tmobile, or call 866-503-7799, to stop send STOP to 21676.


Opt-In Period Schedule:


Start Date and Time

End Date and Time

October 13, 2011 at 9:00pm EST

March 31, 2012 at 12:00pm EST





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